B&T TV: IAB Australia CEO Gai Le Roy On TikTok, Ad Fraud & Artificial Intelligence
IAB supremo Gai Le Roy stars for B&T TV. And fear not, on a scale of techy jargon, it comes in at a forgiving 5/10.
IAB’s Gai Le Roy: “The Outright Ban On Gambling Ads Is Not A Proportionate Response”
IAB latest industry body to weigh in on potential gambling ad ban. Oddly, none of the sports bet companies weighing in.
IAB: Online Advertising Growth Flattens
Did you describe 2022 as "bumper" or even "unprecedented"? Well, it's causing problems for 2023 as the taps tighten.
Aussie Digital Advertising Industry Grows 6.5% Despite Economic Headwinds
The digital space again proving where the advertising action is. Things remain less exciting in the print space.
IAB And Deakin University Launch Digital Advertising Micro-Credential Courses
Is apathy and laziness holding you back from improving your digital ad skills? Possibly find the push you need here.
IAB: Aussie Online Advertising Hits $13.9B In FY22, But Shows Signs Of Slowing
If you'd all pulled your fingers out, online advertising could've got to $14B. But, no, it's left teetering at $13.9B.
IAB Launches Careers Fair Amid Chronic Staff Tech Shortages
Here's news for anyone thinking of a career move into tech. You'll be richer, but you'll be avoided at dinner parties.
Aussie Digital Ad Market Was Worth $13 Billion In 2021, Up 35.8% YOY
Aussie digital ad market worth $13 billion in 2021. Further evidence that Clive Palmer & his money are easily parted.
IAB Study: 64% Of Aussie Media Agencies Set To Use Programmatic For Their Audio Advertising
Study says 64% of agencies use programmatic for audio advertising. Not that the other 36% are using vagina candles.
IAB Apprehensive About Proposed Privacy Regulations
The IAB's submission to the government on privacy laws is an essential read. So essential, B&T even plans on reading it.
Aussie Digital Ad Spends Surge 42% Year-On-Year, Led By Video Advertising
Study finds Aussie digital ad spends surged 42% in 2021. Sadly no news on ads towed by aeroplanes or featured on blimps.
IAB Report Finds That Digital Advertising Vacancy Rates Have More Than Doubled From 2020
Want to make yourself instantly more employable? Simply adding the word 'digital' into any job title does just that.
IAB Australia Appoints Ipsos As Preferred Supplier For Digital Audience Data
IAB has appointed Ipsos as preferred supplier for digital audience data. Sorbent remaining preferred lav roll supplier.
